Kotler, Philip.

Marketing management / Philip Kotler kand] Peggy H. Cunningham. - Canadian 11th ed. - Toronto : Prentice Hall, 2004. - xxiii;701 p. : ill. ; 26 cm.

Includes index.

013039713X : 9780130397133

Ksh. 7,000/=


Marketing--Management.

HF 5415.13 / K6 2004

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