Marketing strategy : text and cases / O.C. Ferrell [and] Michael D. Hartline.
By: Ferrell, O C
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Material type: 
BookPublisher: Boston, MA : Cengage Learning, 2017Edition: 7th ed.Description: xviii,554 p.: ill.ISBN: 9781337296519; 9780357039236.Subject(s): Marketing
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
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Books
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DeKUT Main Campus Library General Stacks | DeKUT Main Campus Library | HF 5415.13 .F47 2017 (Browse shelf) | Available | 2022/57490 | |
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Books
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DeKUT Main Campus Library General Stacks | DeKUT Main Campus Library | HF 5415.13 .F47 2017 (Browse shelf) | Available | 2022/57491 |
Includes index
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