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Marketing strategy : text and cases / O. C. Ferrell [and] Michael D. Hartline.
Material type:
TextPublisher: Boston, MA : Cengage Learning, 2017Edition: 7th edDescription: xviii,554 p.: illISBN: - 9781337296519
- 9780357039236
- HF 5415.13 .F47 2017
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DeKUT Main Campus Library Book Cart | DeKUT Main Campus Library | HF 5415.13 .F47 2017 (Browse shelf(Opens below)) | Available | 2022/57490 | |
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DeKUT Main Campus Library Book Cart | DeKUT Main Campus Library | HF 5415.13 .F47 2017 (Browse shelf(Opens below)) | Available | 2022/57491 | |
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DeKUT Main Campus Library Book Cart | DeKUT Main Campus Library | HF 5415.13 .F47 2017 (Browse shelf(Opens below)) | Available | 2024/58427 |
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| HF 5415.13 .D8 2005 Principles of advertising & IMC / | HF 5415.13 .F4 2011 Marketing strategy / | HF 5415.13 .F47 2017 Marketing strategy : text and cases / | HF 5415.13 .F47 2017 Marketing strategy : text and cases / | HF 5415.13 .F47 2017 Marketing strategy : text and cases / | HF 5415.13 .H5 2004 The one-day marketing plan : | HF 5415.13 .H5 2004 The one-day marketing plan : |
Includes index
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