Marketing / 
Dhruv Grewasl... [et al.]. 
 - 2nd Canadian ed. 
 - Toronto  McGraw-Hill  2012 
 - xxviii,566p.:  ill.col.;  27cm 
<br/><br/> includes bibliographic references 
<br/><br/><label>ISBN: </label>9780070385481  Ksh. 5,660/= 0070385483 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Marketing research
<br/><br/><label>Subjects--Geographic Terms: </label><br/>Canada
<br/><br/><label>LC Class. No.: </label>HF 5415  / .M3 2012