McDougall, Julian. Media studies : the basics / by Julian McDougall. - Abingdon, Oxon ; New York, NY : Routledge, 2012. - 211 p. ; 20 cm. - The basics . - Basics (Routledge (Firm)) . Includes bibliographical references, webography and index. ISBN: 9780415681254 (pbk. : alk. paper) Ksh 2110/= LCCN: 2011045288 Nat. Bib. No.: GBB209318 bnb Nat. Bib. Agency Control No.: 016019663 Uk Subjects--Topical Terms: Mass media. LC Class. No.: P 91.25 / .M3