TY  - BOOK
AU  - McDougall,Julian
TI  - Media studies: the basics 
T2  - The basics
SN  - 9780415681254 (pbk. : alk. paper)
AV  - P 91.25 .M3
PY  - 2012///
CY  - Abingdon, Oxon, New York, NY
PB  - Routledge
KW  - Mass media
N1  - Includes bibliographical references, webography and index
ER  -