Forceville, Ch. <br/><br/>
Pictorial metaphor in advertising  [electronic resource] / 
Charles Forceville. 
 - London ;  New York :  Routledge,  1998. 
 - x, 233 p. :  ill. 
<br/><br/>Includes bibliographical references (p. [223]-230) and index. 
<br/><br/><label>ISBN: </label>9780203064252 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Symbolism in advertising.<br/>Pictures--Printing.<br/>Metaphor.<br/>Advertising layout and typography.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5827  / .F67 1998 
<br/><br/><label>Dewey Class. No.: </label>659.1