Public relations and communication management in Europe a nation-by-nation introduction to public relations theory and practice / [electronic resource] : edited by Betteke van Ruler, Dejan Vercic. - Berlin ; New York : Mouton de Grouter, c2004. - xiii, 502 p.

Includes bibliographical references.

9783110197198


Public relations--Cross-cultural studies.
Public relations--Europe.


Electronic books.

HM1221 / .P77 2004

659.2/094