Razeghi, Andrew, 1970-

The riddle where ideas come from and how to have better ones / [electronic resource] : Where ideas come from and how to have better ones Andrew Razeghi. - 1st ed. - San Francisco : Jossey-Bass, c2008. - v, 249 p. : ill.

Includes bibliographical references (p. 229) and index.

The innovation intent -- The gods must be crazy (or is it just me?) -- The eureka moment -- It came to me in a dream -- In the mood for innovation -- Endlessly intriguing : curiosity -- Painfully obvious : constraints -- Distantly related : connections -- Diametrically opposed : conventions -- Suddenly brilliant : codes.

9780470229125


Creative ability.
Creative ability in business.


Electronic books.

BF408 / .R244 2008

153.3/5