Marketing library and information services  international perspectives /  [electronic resource] : 
edited on behalf of IFLA by Dinesh K. Gupta ... [et al.]. 
 - Munchen :  K. G. Saur,  2006. 
 - xv, 419 p. :  ill. 
<br/><br/><label>ISBN: </label>9783598440199 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Libraries--Marketing.<br/>Information services--Marketing.<br/>Libraries--Public relations.<br/>Information services--Public relations.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>Z716.3  / .M2932 2006