Kotler, Philip.

Chaotics the business of managing and marketing in the age of turbulence / [electronic resource] : Philip Kotler and John A. Caslione. - 1st ed. - New York : American Management Association, c2009. - xiii, 206 p. : ill.

Includes bibliographical references and index.

9780814415245


Business cycles.
Globalization.
Management.
Marketing.


Electronic books.

HF5415 / .K6244 2009

658