@book{254535,
	author = {Smith, Brian D. and Raspin, Paul G. and ProQuest (Firm)},
	title = {Creating market insight},
	publisher = {John Wiley & Sons,},
	year = {c2008.},
	address = {Chichester, England ;},
	url = {https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=470339}
}