Jong, H. Wi. creator ProQuest (Firm) text bibliography Electronic books. enk London Singapore Hackensack, NJ Imperial College Press Distributed by World Scientific c2009 2009 1st ed. monographic eng

electronic resource

xx, 220 p. : ill. Innovations in the game industry : online games versus offline games -- Business models and corporate strategy -- Virtual societies and economics of online games -- The formation process of the Korean online game industry -- Factors promoting growth of the online game industry -- Global development and marketing strategies of Korean online games -- International comparison of online game users. Jong H. Wi. Includes bibliographical references (p. 211-214) and index. Electronic games industry Technological innovations HD9993.E452 J66 2009 GV1469.15 338.4/77948 9781848163577 https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=477267 https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=477267 MiAaPQ 090121 20250821110229.0 EBC477267 eng