@book{257280,
	author = {Shapo, Marshall S., and ProQuest (Firm)},
	title = {Experimenting with the consumer},
	publisher = {Praeger,},
	year = {2009.},
	address = {Westport, Conn. :},
	url = {https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=495208}
}