02834nam a2200409 a 4500001001000000003000700010005001700017006001900034007001500053008004100068010001700109020002900126020003500155035002200190035002300212035002500235035002300260035002100283040002700304050002100331082001200352100003100364245007900395260006400474300002500538504005100563505041600614520099301030533014702023650004102170650002302211650001802234655002902252710002802281856009602309999001902405EBC713069MiAaPQ20250821114040.0m o d | cr cn|||||||||110124s2011 enka sb 001 0 eng d z 2011003318 z9780521769518 (hardback) a9781139091121 (electronic bk.) a(MiAaPQ)EBC713069 a(Au-PeEL)EBL713069 a(CaPaEBR)ebr10476557 a(CaONFJC)MIL312747 a(OCoLC)729167147 aMiAaPQcMiAaPQdMiAaPQ 4aHD53b.S358 201104a6582221 aSchiuma, Giovanni.933999214aThe value of arts for businessh[electronic resource] /cGiovanni Schiuma. aCambridge ;aNew York :bCambridge University Press,c2011. axvii, 294 p. :bill. aIncludes bibliographical references and index.8 aMachine generated contents note: Lists of figures; List of tables; Acknowledgements; Introduction; 1. Why the arts matter in management; 2. The arts into actions: Arts-based Initiatives; 3. The value of Arts-based Initiatives in business; 4. Arts-based Initiatives and business performances; 5. Managing Arts-based Initiatives for business performance improvements; A final reflection; Notes; References; Index. a"The traditional view of the relationship between business and the arts is very much a one-way affair: organisations may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the arts, in the form of Arts-based Initiatives (ABIs), can be used to enhance value-creation capacity and boost business performance. The book introduces and explains three models that show how organisations can successfully implement and manage ABIs. Firstly, the Arts Value Matrix enables managers to see how organisational value-drivers are affected by ABIs. Secondly, the Arts Benefits Constellation shows how to assess the benefits of using ABIs. Finally, the Arts Value Map shows how ABIs can be integrated and aligned with organisational strategy and operations. These models lay the foundations for a new research area exploring the links between arts and business"--cProvided by publisher. aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 0aCreative ability in business.937807 0aManagement.934814 0aArts.9339993 4aElectronic books.9351422 aProQuest (Firm)933999440uhttps://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=713069zClick to View c272726d272726