01597nam a2200409Ia 4500001001000000003000700010005001700017006001900034007001500053008004100068020003600109020002700145035002200172035002300194035002500217035002300242035002100265040004100286050002200327082001600349245018000365260004300545300001700588504005100605590014700656650002600803650003000829650003200859655002900891700003500920700003400955700003500989710002801024797002001052856009601072999001901168EBC861624MiAaPQ20250821120126.0m     o  d |      cr cnu||||||||111012s2012    nju     ob    001 0 eng d  a9781118229255q(electronic bk.)  z9780813823973q(print)  a(MiAaPQ)EBC861624  a(Au-PeEL)EBL861624  a(CaPaEBR)ebr10538719  a(CaONFJC)MIL361774  a(OCoLC)777375705  aMiAaPQbengerdaepncMiAaPQdMiAaPQ 4aTS170b.P758 20120 a658.8/322300aProduct innovation toolboxh[electronic resource] :ba field guide to consumer understanding and research /cedited by Jacqueline Beckley, Dulce Paredes, Kannapon Lopetcharat.  aHoboken, NJ :bWiley-Blackwell,c2012.  axxiv, 392 p.  aIncludes bibliographical references and index.  aElectronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 0aNew products.9392966 0aConsumer behavior.935472 0aMarketing research.9392967 4aElectronic books.9351421 aBeckley, Jacqueline H.93929681 aParedes, Maria Dulce.93929691 aLopetcharat, Kannapon.93929702 aProQuest (Firm)93929712 aProQuest (Firm)40uhttps://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=861624zClick to View  c281670d281670