TY  - BOOK
AU  - Galanter,Eugene
AU  - Moskowitz,Howard
AU  - Silcher,Matthias
ED  - ProQuest (Firm)
TI  - People, preferences & prices: sequencing the economic genome of the consumer mind 
SN  - 9781608052493
AV  - HB172 .G35 2011
PY  - 2011///]
CY  - [Saif Zone, Sharjah, United Arab Emirates]
PB  - Bentham Science Publishers Ltd.
KW  - Microeconomics
KW  - Psychological aspects
KW  - Electronic books
N1  - Includes bibliographical references and index; pt. 1. The basic tools -- pt. 2. Setting the price and going shopping -- pt. 3. Feeling -- pt. 4. The intangibles : living & experiencing -- pt. 5. Buying, investing & protecting -- pt. 6. Systematics and the day after tomorrow
UR  - https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=864195
ER  -