01495nam a2200385Ia 4500 EBC996727 MiAaPQ 20250821122100.0 m o d | cr cnu|||||||| 010912s2002 caua ob 001 0 eng d 9781452264042 (electronic bk.) 9780761923572 (print) (MiAaPQ)EBC996727 (Au-PeEL)EBL996727 (CaPaEBR)ebr10582292 (CaONFJC)MIL673106 (OCoLC)809772485 MiAaPQ eng rda pn MiAaPQ MiAaPQ HF5415.126 .D76 2002 658.8/4 20 Drozdenko, Ronald G. 442676 Optimal database marketing [electronic resource] : strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake. Thousand Oaks, Calif. : Sage Pub., c2002. xxii, 398 p. : ill. Includes bibliographical references (p. 383-385) and indexes. Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Database marketing. 442677 Electronic commerce. 442678 Electronic books. 35142 Drake, Perry D. 442679 ProQuest (Firm) 442680 ProQuest (Firm) https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=996727 Click to View 290211 290211