@book{295375,
	author = {Tellis, Gerard J. and ProQuest (Firm)},
	title = {Unrelenting innovation},
	publisher = {Jossey-Bass,},
	year = {2013.},
	address = {San Francisco, Calif. :},
	edition = {1st ed.},
	url = {https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=1097791}
}