Crowdstorm the future of innovation, ideas, and problem solving / [electronic resource] :
Shaun Abrahamson, Peter Ryder, Bastian Unterberg.
- Hoboken, N.J. : Wiley, 2013.
- ix, 230 p. : ill.
Includes bibliographical references and index.
Introduction -- First, some context -- Planning : the art of the possible -- Before you start : legal and brand discussions -- Ask the right question : the call to action -- Motivate the crowd : fair incentives for participants -- Organizing : coalitions and recruiting -- Endnotes -- List of figures and tables.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9781118570241 (electronic bk.)
Business enterprises--Technological innovations. Creative ability in business. New products--Decision making. Communities.