Nag, Bodhibrata. creator author. text abstract or summary Electronic books. nyu 2014 First edition. monographic eng 1 online resource (viii, 150 pages) Operations Research is a bouquet of mathematical techniques that have evolved over the last six decades to improve the process of business decision making. Operations Research offers tools to optimize and find the best solutions to myriad decisions that managers have to take in their day to day operations or while carrying out strategic planning. Today, with the advent of operations research software, these tools can be applied by managers even without any knowledge of the mathematical techniques that underlie the solution procedures. Section 1. Introduction to operations research -- 1. Introduction to operations research and guide to LINGO software -- Section 2. Applications in operations management -- 2. Product mix -- 3. Facility location -- 4. Cable layout -- 5. Planning check-in counters -- 6. Scheduling of a production line -- 7. Shift staff planning -- 8. Production planning -- 9. Blending of dog diet -- 10. Paper roll trimming -- Section 3. Applications in supply chain management -- 11. Multicommodity transport planning -- 12. Single delivery truck routing -- 13. Multiple delivery trucks routing -- 14. Supplier selection with multiple criteria -- Section 4. Applications in marketing management -- 15. Revenue management -- Section 5. Applications in financial management -- 16. Portfolio management -- 17. Capital budgeting -- 18. Bank asset liability management -- 19. Index fund construction -- Section 6. Applications in transport management -- 20. Airline network design -- 21. Performance measurement using data envelopment analysis -- Notes -- References -- Index. specialized Bodhibrata Nag. Part of: 2014 digital library. Includes bibliographical references (pages 147-148) and index. Access restricted to authorized users and institutions. Operations research operations research linear programming integer programming heuristics queues supply chain models marketing models operations models financial models T57.6 .N243 2014 003.3 9781606495278 https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=1576637 https://ebookcentral.proquest.com/lib/kuct-ebooks/detail.action?docID=1576637 Access restricted to authorized users and institutions. MiAaPQ 140104 20250821131023.0 EBC1576637 eng