Consumer-brand relationships [electronic resource] : insights for theory and practice / edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.

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TextPublication details: London ; New York : Routledge, 2012.Description: xxvi, 424 pISBN:

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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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