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Pictorial metaphor in advertising [electronic resource] / Charles Forceville.

By: Contributor(s): Material type: TextTextPublication details: London ; New York : Routledge, 1998.Description: x, 233 p. : illISBN:
  • 9780203064252
Subject(s): Genre/Form: DDC classification:
  • 659.1 20
LOC classification:
  • HF5827 .F67 1998
Online resources:
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Includes bibliographical references (p. [223]-230) and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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