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Journal of product and brand management. Volume 16, Number 7, Behavioral pricing [electronic resource] / guest editors: Hooman Estalami and Sarah Maxwell. by Series: Journal of product and brand management ; 16, no. 7
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Bradford : Emerald Insight, c2007
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Availability: No items available.

2.
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Consumer negativity towards brands / guest editor, Sylvia Grappi [and three others]. by Series: Journal of Product and Brand Management
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bradford, West Yorkshire, England : Emerald Publishing, 2019
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Availability: No items available.

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Deliberate lookalikes purchase behaviour : past, present and future research / guest editors, Nebojsa Davcik [and three others]. by Series: Journal of Product and Brand Management ; Volume 28, Number 6
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Place of publication not identified] : Emerald Publishing, 2019
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Availability: No items available.

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Consumer brand relationships / guest editors, Marc Fetscherin, Cleopatra Veloutsou and Francisco Guzman. by Series: Journal of Product and Brand Management ; Volume 30, Number 3
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Place of publication not identified] : Emerald Publishing Limited, 2021
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