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Customer relationship management [electronic resource] : a global perspective / by Gerhard Raab ... [et al.].

Contributor(s): Material type: TextTextPublication details: Aldershot, Hampshire, England ; Burlington, VT : Gower, c2008.Description: ix, 204 p. : illISBN:
  • 9781409405405
Subject(s): Genre/Form: DDC classification:
  • 658.8/12 22
LOC classification:
  • HF5415.5 .C83625 2008
Online resources:
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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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