Digital engagement [electronic resource] : internet marketing that captures customers and builds intense brand loyalty / Leland Harden and Bob Heyman.

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TextPublication details: New York : American Management Association, c2009.Description: xii, 244 p. : illISBN:

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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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